Mashii: Overcoming eCommerce Limitations with Shopify

Mashii is a thriving Saudi online footwear brand. With a loyal customer base and a passion for delivering stylish and comfortable shoes, Mashii had built a strong reputation in the market. However, their outdated Magento platform was holding them back, limiting their functionality and causing management headaches.

As Mashii sought to expand and grow, they realized they needed a platform that could handle their evolving needs and offer the flexibility to adapt to the ever-changing eCommerce landscape. That's when they discovered Mena Route, a trusted Shopify partner with a deep understanding of the MENA region's complexities.

Seamlessly Migrating Mashii's Data for a Hassle-Free Transition

The team at Mena Route eagerly took on the challenge of helping Mashii transition from their outdated Magento platform to the more robust and versatile Shopify. They meticulously migrated all of Mashii's data, including products, collections, and customer information, ensuring a seamless and hassle-free transition.

Customized Shopify Store Unlocks Mashii's Full Potential

With Mena Route's expertise, Mashii's Shopify store was rebuilt from the ground up, incorporating all the essential features they needed to excel in the market. From bilingual Arabic/English interfaces and email automation using Omnisend to seamless shipping and payment integrations, Mashii's new store was tailored to their unique needs.

• Customizable bilingual store (Arabic/English) : Storefront, Orders notifications and invoices, Checkout.
• Seamless shipping & payment integrations : ARAMEX, SMSA, Shop now pay later, Credit Card, Cash on Delivery.
• Market-Specific SMS & email automation.

"Mena Route's expertise transformed Mashii's online presence."

During the transition, Mena Route also ensured that Mashii's SEO rankings remained intact, allowing them to maintain their online presence and not lose any hard-earned search results. They also set up conversion and tracking across various platforms, ensuring that Mashii could effectively measure and optimize their marketing efforts.

• Conversion and tracking setup in Google Tag Manager, Google Ads, Google Analytics, Facebook, Twitter, and Snapchat.
• Google Merchant transition without disrupting Shopping Ads.
• Facebook/Instagram Shopping Catalog.

With the help of Mena Route, Mashii's eCommerce journey was transformed. They were able to overcome the limitations of their previous platform, providing an exceptional shopping experience for their customers and accelerating their growth in the competitive online footwear market.

And so, with a beautifully designed, feature-rich Shopify store, Mashii continued to flourish, providing stylish and comfortable footwear to customers throughout the MENA region and beyond.

Ready to transform your online store? Book a free consultation with Mena Route today!"